Cultivating Customer Relationships Quiz Questions and Answers Online 5 pdf eBooks Download

Learn cultivating customer relationships quiz, BBA marketing management online quiz 5 to practice. Free marketing MCQs questions and answers to learn cultivating customer relationships MCQs with answers. Practice MCQs to test knowledge on cultivating customer relationships, business unit strategic planning, bases for segmenting consumer markets, marketing and customer value worksheets.

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Quiz on Cultivating Customer Relationships Quiz pdf Download Worksheet 5

Cultivating Customer Relationships Quiz

MCQ. Marketing messages that are based to respect consumer's wishes and willingness is classified as

  1. permission marketing
  2. supplier marketing
  3. customer specified marketing
  4. activity marketing


Business Unit Strategic Planning Quiz

MCQ. Design strategy of business includes

  1. marketing strategy
  2. technology strategy
  3. sourcing strategy
  4. all of above


Bases for Segmenting Consumer Markets Quiz

MCQ. VALS segmentation framework dimension 'consumer motivation' is classified as

  1. horizontal dimension
  2. vertical dimension
  3. stretch dimension
  4. strength dimension


Marketing and Customer Value Quiz

MCQ. First phase of value creation in sequence is

  1. choosing value
  2. providing value
  3. communicating value
  4. making superior product


Bases for Segmenting Consumer Markets Quiz

MCQ. Consumer's primary motivation does not include

  1. ideals
  2. leadership
  3. achievement
  4. self-expression