Key Psychological Processes Quiz Questions 4 pdf Download

Practice BBA marketing management MCQ test 4 to learn key psychological processes quiz online. Find questions to study marketing management quiz on analyzing consumer markets. Practice MCQs to test knowledge on key psychological processes, expectancy model, cultivating customer relationships, total customer satisfaction, target return pricing,.

Free study guide has multiple choice quiz questions as process of learning differences from similar stimulus and adjusting responses accordingly is classified as with answering options discrimination, motivation drive, motivation cue and behavior learning to test study skills. For e-learning, study online analyzing consumer markets multiple choice questions based quiz questions and answers.

Quiz on Key Psychological Processes - Worksheet 4

Key Psychological Processes Quiz

MCQ. Process of learning differences from similar stimulus and adjusting responses accordingly is classified as

  1. discrimination.
  2. motivation drive.
  3. motivation cue.
  4. behavior learning.

A

Expectancy Model Quiz

MCQ. According to expectancy model, redesigning of whole product is classified as

  1. fake positioning.
  2. real positioning.
  3. brand positioning.
  4. name positioning.

B

Cultivating Customer Relationships Quiz

MCQ. Regular customers of company's products are rewarded by designed programs are classified as

  1. customers program.
  2. frequency programs.
  3. distribution programs.
  4. None of above.

B

Total Customer Satisfaction Quiz

MCQ. A persons feeling of pleasure which results in products performance that match expectations is called

  1. satisfaction.
  2. dissatisfaction.
  3. distinctive proposition.
  4. superior value.

A

Target Return Pricing Quiz

MCQ. Price of product is subtracted from variable cost than divided by fixed cost for calculation is

  1. unit cost.
  2. break-even volume.
  3. target return price.
  4. target return cost.

B

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