Marketing Research Process Quiz Questions and Answers 56 PDF Download

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Practice marketing research process career test with multiple choice question (MCQs): marketing internal sampling metrics consist of, for e-learning degree certificate with options relative employee satisfaction, level of customer dissatisfaction, active innovation support, both a and c for bachelors in business administration. Learn conducting marketing research questions and answers with problem-solving skills assessment test for masters degree's entrance exam preparation.

Quiz on Marketing Research Process Worksheet 56Quiz PDF Download

Marketing Research Process Quiz

MCQ: Marketing internal sampling metrics consist of

  1. relative employee satisfaction
  2. level of customer dissatisfaction
  3. active innovation support
  4. both A and C


Channel Design Decision Quiz

MCQ: Level of ease to which it is made easy for customer's to buy goods is classified as

  1. spatial convenience
  2. lot convenience
  3. jobber convenience
  4. interactive convenience


Five Stage Model in Buying Decision Process Quiz

MCQ: Customer is disappointed of purchase if

  1. performance shorts of expectations
  2. performance meets expectations
  3. performance exceeds expectation
  4. post purchase actions


Corporate and Division Strategic Planning Quiz

MCQ: 'market-development strategy' is used to gain market share

  1. current products in new market
  2. new products for new markets
  3. new products in new market
  4. current product in current market


Key Psychological Processes Quiz

MCQ: Unseen messages in ads that are unnoticeable but can affect consumer's buying behavior is called

  1. selective distortion
  2. subliminal perception
  3. selective retention
  4. selective attention