Key Psychological Processes Quiz Questions and Answers 153 PDF Book Download

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Quiz on Key Psychological Processes Worksheet 153Quiz Book Download

Key Psychological Processes Quiz

MCQ: Persuasion of goal with less or more vigor objectives is classified as

  1. motivation
  2. intensity
  3. demonization
  4. psychogenic factors

B

What is Brand Equity Quiz

MCQ: Brand knowledge differential effects on consumer mind with help of marketing of specific brand is considered as

  1. marketer's brand equity
  2. customer based brand equity
  3. knowledge based equity
  4. effective brand equity

B

Marketing Research Process Quiz

MCQ: Last step in marketing research process is to

  1. make the decision
  2. plan next corporate plan
  3. gather market data
  4. deciding decision alternatives

A

Services Industries Quiz

MCQ: Banks, hotels, airlines, law firms and insurance companies are example of services of

  1. government sector
  2. private non-profit sector
  3. manufacturing sector
  4. business sector

D

Estimating Costs Quiz

MCQ: Sum of variable costs and fixed costs is classified as

  1. fixed costs
  2. total costs
  3. augmented costs
  4. variable costs

B