Service Mix Categories Quiz Questions and Answers 135 PDF Book Download

Service mix categories quiz, service mix categories MCQs answers, marketing management quiz 135 to learn marketing courses online. Designing and managing services quiz questions and answers, service mix categories multiple choice questions (MCQ) to practice marketing test with answers for college and university courses. Learn service mix categories MCQs, co-branding and ingredient branding, auction type pricing, key psychological processes, service mix categories test prep for digital marketing certification.

Learn service mix categories test with multiple choice question (MCQs): qualities of product that are hard for buyers to evaluate even after purchasing product are classified as, with choices minor qualities, search qualities, credence qualities, and experience qualities for online marketing graduate degree. Learn designing and managing services questions and answers for scholarships exams' problem-solving, assessment test for digital marketing certification.

Quiz on Service Mix Categories Worksheet 135Quiz Book Download

Service Mix Categories Quiz

MCQ: Qualities of product that are hard for buyers to evaluate even after purchasing product are classified as

  1. minor qualities
  2. search qualities
  3. credence qualities
  4. experience qualities

C

Key Psychological Processes Quiz

MCQ: Techniques such as sentence completion and word association are classified as

  1. projective techniques
  2. technical techniques
  3. classification techniques
  4. sampling techniques

A

Auction Type Pricing Quiz

MCQ: Considering Dutch auctions, technique in which potential auctioneer offers lowest to compete, is used in situation of

  1. One seller, many buyers
  2. One buyer, many sellers
  3. many sellers, many buyers
  4. one buyer, one seller

B

Co-Branding and Ingredient Branding Quiz

MCQ: Co-branding is also known as

  1. dual branding
  2. brand building
  3. pure branding
  4. both A and B

D

Corporate and Division Strategic Planning Quiz

MCQ: Last divisional level for firm's planning is

  1. planning at decision level
  2. planning at business level
  3. planning at corporate level
  4. planning at production level

D