Service Mix Categories Quiz Questions and Answers 135 PDF Download

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Quiz on Service Mix Categories Worksheet 135Quiz PDF Download

Service Mix Categories Quiz

MCQ: Qualities of product that are hard for buyers to evaluate even after purchasing product are classified as

  1. minor qualities
  2. search qualities
  3. credence qualities
  4. experience qualities


Key Psychological Processes Quiz

MCQ: Techniques such as sentence completion and word association are classified as

  1. projective techniques
  2. technical techniques
  3. classification techniques
  4. sampling techniques


Auction Type Pricing Quiz

MCQ: Considering Dutch auctions, technique in which potential auctioneer offers lowest to compete, is used in situation of

  1. One seller, many buyers
  2. One buyer, many sellers
  3. many sellers, many buyers
  4. one buyer, one seller


Co-Branding and Ingredient Branding Quiz

MCQ: Co-branding is also known as

  1. dual branding
  2. brand building
  3. pure branding
  4. both A and B


Corporate and Division Strategic Planning Quiz

MCQ: Last divisional level for firm's planning is

  1. planning at decision level
  2. planning at business level
  3. planning at corporate level
  4. planning at production level