Differential Pricing Quiz Questions and Answers 136 PDF Download

Learn differential pricing quiz, online BBA marketing management test 136 for online courses, distance learning. Free marketing MCQs questions and answers to learn differential pricing MCQs with answers. Practice MCQs to test knowledge on differential pricing, what is brand equity, bases for segmenting consumer markets, developing brand positioning, forecasting and demand measurement for online mobile marketing course test.

Free differential pricing course worksheet has multiple choice quiz question as amusement parks charge less to school trips, is an example of with options channel pricing, customer segment pricing, product form pricing and image pricing with problems solving answer key to test study skills for online e-learning, viva help and jobs' interview preparation tips, study developing pricing strategies multiple choice questions based quiz question and answers.

Quiz on Differential Pricing Quiz PDF Download Worksheet 136

Differential Pricing Quiz

MCQ. Amusement parks charge less to school trips, is an example of

  1. channel pricing
  2. customer segment pricing
  3. product form pricing
  4. image pricing

B

What is Brand Equity Quiz

MCQ. Lower levels of esteem and knowledge are shown as

  1. faded brands
  2. failed brands
  3. strong new brands
  4. existing brands

C

Bases for Segmenting Consumer Markets Quiz

MCQ. VALS segmentation main framework dimensions are

  1. consumer motivation
  2. consumer resources
  3. consumer solicitation
  4. both A and B

D

Developing Brand Positioning Quiz

MCQ. Type of competitive advantage which is used as springboard to create new advantages is classified as

  1. leverage able advantage
  2. non leverage advantage
  3. announced advantage
  4. inspiring advantage

A

Forecasting and Demand Measurement Quiz

MCQ. Estimation of potential buyers and estimation of potential purchases is classified as

  1. multiple-factor index method
  2. chain-ratio method
  3. market-buildup method
  4. demand-buildup method

C