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Corporate and Division Strategic Planning Quiz Questions and Answers PDF Download eBook

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Quiz on Corporate & Division Strategic Planning PDF Download eBook

Corporate and Division Strategic Planning Quiz

MCQ: The structure, policies and corporate culture to change business environment are called

  1. organization
  2. company
  3. conglomerate
  4. diversified market

A

Market Targeting Quiz

MCQ: The process of determining overall profitability of each segment on the basis of market growth and access is classified as

  1. solution based segmentation
  2. need based segmentation
  3. segment identification
  4. segment attractiveness

D

Targeted Marketing Quiz

MCQ: The individual marketing is also called

  1. segments of one
  2. customized marketing
  3. one to one marketing
  4. all of the above

D

Competitive Strategies for Market Leaders Quiz

MCQ: The marketer who discovers the customer solutions which they do not offer is considered as

  1. responsive marketers
  2. anticipative marketers
  3. creative marketers
  4. market driven marketers

C

Product and Services Differentiation Quiz

MCQ: The measure of expected life of any product under stressful conditions is classified as

  1. durability
  2. performance quality
  3. reliability
  4. conformance quality

A