Developing Brand Positioning Quiz Questions 82 Tests pdf Download

Practice BBA marketing management MCQ test 82 to learn developing brand positioning quiz online. Free marketing management quiz questions and answers to learn crafting brand positioning. Practice MCQs to test knowledge on developing brand positioning, determinants of demand, five stage model in buying decision process, product and services differentiation, branding strategy in marketing worksheets.

Free marketing worksheets has multiple choice quiz questions as if points of parity and points of difference are not credible of both categories then brand is, answer key with choices as legitimate player, not legitimate player, straddle player and category point of difference to test study skills. For e-learning, study online crafting brand positioning multiple choice questions based quiz questions and answers.

Quiz on Developing Brand Positioning: Worksheets 82 Quiz pdf Download

Developing Brand Positioning Quiz

MCQ. If points of parity and points of difference are not credible of both categories then brand is

  1. legitimate player
  2. not legitimate player
  3. straddle player
  4. category point of difference


Determinants of Demand Quiz

MCQ. Demand for a particular product can decline if price is

  1. stable
  2. high
  3. low
  4. None of above


Five Stage Model in Buying Decision Process Quiz

MCQ. Crest toothpaste is converted into low involvement to high involvement by promoting it to avoid cavities is classified as

  1. linking product to engaging issue
  2. linking product to personal situation
  3. triggering emotions to personal values
  4. adding an important feature


Product and Services Differentiation Quiz

MCQ. Measurement of probability will not fail to perform promised features of product is classified as

  1. durability
  2. performance quality
  3. reliability
  4. conformance quality


Branding Strategy in Marketing Quiz

MCQ. Branding strategy is also called

  1. brand architecture
  2. branding rate
  3. brand earnings
  4. brand responsiveness

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