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"The course of sales and profits of a product over its whole life is called", product life cycle strategies Multiple Choice Questions (MCQ) with choices customer lifetime value, product life cycle, product management, and marketing management for bachelors degree in marketing online. Learn new product development questions and answers with free online certification courses for online colleges for business administration.
Product Life Cycle Strategies Questions and Answers PDF Download eBook
MCQ: The course of sales and profits of a product over its whole life is called
- product life cycle
- customer lifetime value
- product management
- marketing management
A
MCQ: The loss in sales because of poor quality raw materials have been used in production is concluded in company?s
- Strengths
- Weaknesses
- Opportunities
- Threats
C
MCQ: If customer's expectations and products performance matches, the customer is
- satisfied
- dissatisfied
- delighted
- none of above
A
MCQ: The new product development stage in which the concept is tested whether idea has strong appeal is called
- concept development
- concept testing
- material testing
- market screening
B
MCQ: The remembrance of good points that are related to choose a brand as compared to competing brands is called
- selective attention
- selective distortion
- selective retention
- both a and b
C