Product Line Length Quiz Questions and Answers 81 PDF Download

Learn product line length quiz questions, online BBA marketing management test 81 for distance learning BBA degrees, online marketing courses. Colleges and universities courses' MCQs on product strategy setting quiz, product line length multiple choice questions and answers to learn marketing quiz with answers. Practice product line length MCQs, GMAT test assessment on what is brand equity, business unit strategic planning, price change, competitive strategies for market leaders, product line length practice test for online BBA programs courses distance learning.

Study product line length online courses with multiple choice question (MCQs): two ways in which a company lengthens its carrying product line are, for BBA degree and executive MBA in marketing degree questions with choices line consistency and depth, average widening, line widening, line filling and stretching for online knowledge tests, online eLearning, undergraduate and masters degree competitive exams. Learn product strategy setting quizzes with problem-solving skills assessment test for BBA subjects preparation for business school students.

Quiz on Product Line Length Worksheet 81Quiz PDF Download

Product Line Length Quiz

MCQ: Two ways in which a Company lengthens its carrying product line are

  1. line consistency and depth
  2. average widening
  3. line widening
  4. line filling and stretching


Competitive Strategies for Market Leaders Quiz

MCQ: Copy which is made of market leader's product but differentiates its pricing and distribution strategies is classified as

  1. counterfeiter
  2. cloner
  3. imitator
  4. adapter


Price Change Quiz

MCQ: Problem arises in price cut when customer's assume that quality of product has become poor is called

  1. low-quality trap
  2. fragile-market-share trap
  3. shallow-pockets trap
  4. price-war traps


Business Unit Strategic Planning Quiz

MCQ: A challenge that is posed in absence of defensive marketing leading to lower sales is called

  1. environmental threat
  2. environmental opportunity
  3. environmental strength
  4. environmental weakness


What is Brand Equity Quiz

MCQ: Highly energized differentiation, esteem, knowledge and relevance are shown by

  1. leadership brands
  2. declining brands
  3. strong brands
  4. evident brands