Marketing & Customer Value Quiz Questions and Answers 170 PDF Download

Learn marketing & customer value quiz, online BBA marketing management test 170 for distance learning, online courses. Free marketing MCQs questions and answers to learn marketing & customer value MCQs with answers. Practice MCQs to test knowledge on marketing and customer value with answers, services differentiation, behavioral decision theory and economics, what is organizational buying, developing brand positioning, marketing and customer value test for online market research courses distance learning.

Free marketing & customer value online course worksheet has multiple choice quiz question: value creation process and value delivery sequence can be divided into with choices three phases, four phases, five phases and six phases for online business manager interview questions and answers with BBA, MBA competitive exam tests, study developing marketing strategies & plans multiple choice questions based quiz question and answers.

Quiz on Marketing & Customer Value Worksheet 170 Quiz PDF Download

Marketing and Customer Value Quiz

MCQ. Value creation process and value delivery sequence can be divided into

  1. Three phases
  2. Four phases
  3. Five phases
  4. Six phases

A

Developing Brand Positioning Quiz

MCQ. Collective measuring of heart and soul of brand and brand's concept is classified as

  1. visual mantra
  2. branding mantra
  3. legitimate mantra
  4. straddle mantra

B

What is Organizational Buying Quiz

MCQ. Most geographically concentrated buyer is part of

  1. business markets
  2. consumer markets
  3. elastic markets
  4. inelastic markets

A

Behavioral Decision Theory and Economics Quiz

MCQ. Representative heuristic and availability heuristic are types of

  1. motivation heuristic
  2. peripheral heuristic
  3. expectancy heuristic
  4. decision heuristic

D

Services Differentiation Quiz

MCQ. Concept which refers how well services or products are brought from company to customers is classified as

  1. customer training
  2. customer consulting
  3. ordering ease
  4. delivery

D