Principles of Marketing MCQs - Chapter 17

Products, Services and Brands Quiz Questions and Answers PDF - 15

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Products, Services & Brands Questions & Answers PDF Download: MCQ Quiz 15

MCQ 71: The organized movement by government agencies and citizens towards betterment of buyers as compared to sellers is classified as

consumerism
seller's extrovert sellers
environmentalism
seller introvert seller

MCQ 72: The classic examples of deficient products are

ineffective medicines
junk food and cigarettes
nutritious high fiber cereals
insurance products

MCQ 73: The sustainable marketing principle which states that company must considers society's long term interest, consumer wants and company requirements is called

sense of broad marketing
sense of mission marketing
sense of vision marketing
societal marketing

MCQ 74: The classic examples of salutary products are

ineffective medicines
junk food and cigarettes
nutritious high fiber cereals
insurance products

MCQ 75: A company's microenvironment does not include

The company
The marketing intermediaries
Demographic forces
The organization's suppliers

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