Competitive Strategies for Market Leaders Quiz Questions and Answers 36 PDF Book Download

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Quiz on Competitive Strategies for Market Leaders Worksheet 36Quiz Book Download

Competitive Strategies for Market Leaders Quiz

MCQ: Marketer, who finds a stated need and fulfills it with best market offering is classified as

  1. responsive marketers
  2. anticipative marketers
  3. creative marketers
  4. market driven marketers

A

Customer Service Quiz

MCQ: When companies have better-trained employees' for customer services, this differentiation is classified as

  1. image differentiation
  2. working differentiation
  3. employee differentiation
  4. process differentiation

C

Estimating Costs Quiz

MCQ: Floor of product's price is set with help of

  1. supply
  2. cost
  3. discount and allowance
  4. demand

B

Components of Modern Marketing information System Quiz

MCQ: Purchase of customer information from outside firms and vendors is classified as

  1. marketing intelligence system
  2. market information system
  3. market development system
  4. market record system

A

Marketing Research Process Quiz

MCQ: Technique of asking in which researcher is asked to write first word to come in mind is classified as

  1. word appreciation test
  2. graphic appreciation test
  3. completely unstructured
  4. word association

D