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Marketing Research Process Quiz Questions 154 Tests pdf Download

Practice marketing research process quizzes, BBA marketing management quiz 154 to learn. Free marketing MCQs questions and answers to learn marketing research process MCQs with answers. Practice MCQs to test knowledge on marketing research process, key psychological processes, consumer goods classification, analyzing macro environment worksheets.

Free marketing research process worksheet has multiple choice quiz questions as type of questions in marketing research questionnaire are, answer key with choices as open -ended questions, close-ended questions, rating scale and both a and b to test study skills. For eLearning, study online conducting marketing research multiple choice questions based quiz questions and answers.

Quiz on Marketing Research Process Quiz pdf Download Worksheet 154

Marketing Research Process Quiz

MCQ. Type of questions in marketing research questionnaire are

  1. open -ended questions
  2. close-ended questions
  3. rating scale
  4. both a and b


Key Psychological Processes Quiz

MCQ. Motivation, learning and perception all are included in

  1. psychological processes
  2. motivation process
  3. buying process
  4. monitoring process


Consumer Goods Classification Quiz

MCQ. Shopping goods that are similar in quality and have different prices to justify comparisons of shopping goods are classified as

  1. homogeneous shopping goods
  2. heterogeneous shopping goods
  3. impulse shopping goods
  4. emergency shopping goods


Analyzing Macro Environment Quiz

MCQ. Recognition of needs to integrate environmental issues into firm's strategic plans is called

  1. corporate environmentalism
  2. individual environmentalism
  3. market environmentalism
  4. environment segmentation


Marketing Research Process Quiz

MCQ. Question in which two characters are given to make one statement as an answer is classified as

  1. picture completion
  2. structure completion
  3. unstructured story
  4. graphic representation