Market Targeting Quiz Questions and Answers 92 PDF Download

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Study BBA degree and executive MBA degree in marketing questions, market targeting online course has multiple choice question (MCQ): 'undifferentiated marketing' is also called as with options mass marketing, segmented marketing, concentrated marketing and micromarketing with online tutorial questions and answers for online university's class tests with exam papers important questions. Learn customer driven marketing strategy quiz questions with problem solving skills assessment test with MBA GMAT prep for online GMAT exam preparation.

Quiz on Market Targeting Worksheet 92Quiz PDF Download

Market Targeting Quiz

MCQ: 'undifferentiated marketing' is also called as

  1. mass marketing
  2. segmented marketing
  3. concentrated marketing
  4. micromarketing

A

Marketing Strategy and Mix Quiz

MCQ: Selection of one or more segments to enter is called

  1. Market segmentation
  2. Targeting
  3. Differentiation
  4. Positioning

B

Types of Retailers Quiz

MCQ: Considering types of retailers, store which carries different product lines such as home furnishing, clothing and other household items is called

  1. outbound store
  2. inbound store
  3. department store
  4. intensive store

C

Product Life Cycle Strategies Quiz

MCQ: Changes made in product characteristics such as quality, style and features are called

  1. modifying marketing mix
  2. modifying raw material schedule
  3. modifying the product
  4. modifying the market

C

What is a Product Quiz

MCQ: Convenience products in industrial markets are also called as

  1. industry supplies
  2. industry services
  3. industry capital items
  4. industry material and parts

A