Services Marketing Quiz Questions & Answers Online 62 PDF eBook Download

Practice services marketing quiz questions and answers, services marketing MCQs with answers pdf 62 to learn online marketing degree courses. Learn products, services and brands quiz, services marketing multiple choice questions (MCQs) to practice marketing test with answers for online marketing degree. Free "Services Marketing" MCQs, customer value based pricing, what is a product, promotional mix, psychological factors, services marketing test prep for online bachelor's degree in business.

Learn services marketing multiple choice questions (MCQs): Third step of value based pricing is to, with choices assess needs of customer, set target price, determine incurred costs, and design product for free online classes. Learn products, services and brands questions and answers to improve problem solving skills for online bachelor's degree in business management.

Quiz on Services Marketing MCQs with Answers 62 PDF eBook Download

Services Marketing Quiz

MCQ: Third step of value based pricing is to

  1. assess needs of customer
  2. set target price
  3. determine incurred costs
  4. design product

C

Psychological Factors Quiz

MCQ: Step of personal selling process in which sales person learns about potential buyer before making a call for sale is classified as

  1. pre-approach
  2. sales nomination
  3. qualifying
  4. prospecting

A

Promotional Mix Quiz

MCQ: Consumer promotion technique according to which product consumers are told to submit their names for drawing is classified as

  1. cash refunds
  2. cash sample
  3. sweepstakes
  4. cents off deals

C

What is a Product Quiz

MCQ: Contractual agreement between wholesaler, service organization and manufacturer according to which business people have rights to own units is classified as

  1. franchise
  2. relative stores
  3. chain stores
  4. off price voluntary stores

A

Customer Value Based Pricing Quiz

MCQ: According to 'Maslow's hierarchy of needs', needs for food, shelter and clothing are classified as

  1. physiological needs
  2. social and safety needs
  3. esteem needs
  4. self-actualization needs

A