Total Promotion Mix and Budget MCQs Quiz Online PDF Download

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MCQs on Total Promotion Mix and BudgetQuiz PDF Download

MCQ: Method of managing promotion budget by defining objectives, determining tasks to achieve objectives and estimating costs for activities is called

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method

D

MCQ: Method of managing advertising budget at a certain percentage of sales price per unit or forecasted sales of products is classified as

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method

A

MCQ: Methods used to determine total budget for advertising its market offerings are

  1. affordable method
  2. competitive parity method
  3. percentage of sales method
  4. all of above

D

MCQ: Method of managing promotional budget to match outlays of competitors is called

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method

C

MCQ: Method of managing advertising budget at level company can have money for is classified as

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method

B