Services Marketing MCQs Quiz Online PDF Download

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MCQs on Services MarketingQuiz PDF Download

MCQ: Maintenance and business advisory services are included in

  1. business services
  2. business supplies
  3. industry capital items
  4. accessory equipment


MCQ: Pure tangible good and pure services are two extremes of

  1. market offering
  2. exchange of goods
  3. ownership
  4. logistic channels


MCQ: Services or products that customers buy immediately after noticing are classified as

  1. augmented product or services
  2. convenience products and services
  3. shopping goods or services
  4. sought products or services


MCQ: Marketing services agencies includes

  1. Marketing consulting firms
  2. Media firms
  3. Marketing research firms
  4. All of above