Services Marketing MCQs Quiz Online PDF eBook Download

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MCQs on Services Marketing PDF eBook Download

MCQ: Third step of cost based pricing is to

  1. design a product
  2. determine cost of product
  3. set price based on cost
  4. convince buyer about products value

C

MCQ: Third step of value based pricing is to

  1. assess needs of customer
  2. set target price
  3. determine incurred costs
  4. design product

C

MCQ: Company will face low sales and low markups if company set its prices

  1. too high
  2. too low
  3. too discounted
  4. none of the above

A

MCQ: If the company provides products or services less than its cost then the company will

  1. get more loss
  2. get more profits
  3. get more discounts
  4. both a and b

B