Market Segmentation Quiz Questions and Answers 7 PDF Download

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Quiz on Market Segmentation Worksheet 7Quiz PDF Download

Market Segmentation Quiz

MCQ: Segmentation of international markets on basis of common languages, religions and customs is example of

  1. geographic location
  2. cultural factors
  3. economic factors
  4. political and legal factors

B

What is a Product Quiz

MCQ: Paints, nails and brooms are classic examples of

  1. unsought specialty products
  2. business services
  3. accessory equipment
  4. business advisory services

B

Personal Selling Process Quiz

MCQ: Third step in personal selling process after completion of pre-approach step is to

  1. prospecting and qualifying
  2. handling objections
  3. approach
  4. presentation and demonstration

C

Company Wide Strategic Planning Quiz

MCQ: Strategic business unit with low market share and high market growth is considered as

  1. Cash Cows
  2. Stars
  3. Dogs
  4. Question marks

D

What is a Product Quiz

MCQ: Supplies such as lubricants, coal, paper and pencils are best classified as

  1. operating supplies
  2. repair and maintenance supplies
  3. business advisory services
  4. consumer specialty products

A