Market Segmentation Quiz Questions and Answers 6 PDF Book Download

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Quiz on Market Segmentation Worksheet 6Quiz Book Download

Market Segmentation Quiz

MCQ: Segmentation of international markets on basis of monetary regulations is an example of

  1. geographic location
  2. cultural factors
  3. economic factors
  4. political and legal factors

D

Social Factors Quiz

MCQ: Social class group which earns through exceptional ability is best classified as

  1. upper middles
  2. working class
  3. lower uppers
  4. upper uppers

C

What is a Product Quiz

MCQ: Products that are bought without detailed comparisons are best classified as

  1. sought products
  2. unsought products
  3. less convenient products
  4. convenient products

D

Developing Effective Marketing Communication Quiz

MCQ: Message framework design AIDA stands for

  1. action, intention, design and attention
  2. action, interest, desire and attention
  3. agency, intention, design and attention
  4. attention, interest, desire and action

D

What is a Product Quiz

MCQ: Products that consists of activities and benefits offered for sale are called

  1. product membership in category
  2. services
  3. market segmentation
  4. pricing of product

B