Market Segmentation Quiz Questions and Answers 6 PDF Book Download

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Quiz on Market Segmentation Worksheet 6Quiz Book Download

Market Segmentation Quiz

MCQ: Segmentation of international markets on basis of monetary regulations is an example of

  1. geographic location
  2. cultural factors
  3. economic factors
  4. political and legal factors


Social Factors Quiz

MCQ: Social class group which earns through exceptional ability is best classified as

  1. upper middles
  2. working class
  3. lower uppers
  4. upper uppers


What is a Product Quiz

MCQ: Products that are bought without detailed comparisons are best classified as

  1. sought products
  2. unsought products
  3. less convenient products
  4. convenient products


Developing Effective Marketing Communication Quiz

MCQ: Message framework design AIDA stands for

  1. action, intention, design and attention
  2. action, interest, desire and attention
  3. agency, intention, design and attention
  4. attention, interest, desire and action


What is a Product Quiz

MCQ: Products that consists of activities and benefits offered for sale are called

  1. product membership in category
  2. services
  3. market segmentation
  4. pricing of product