New Product Development Strategy Quiz Questions and Answers 59 PDF Book Download

New product development strategy quiz, new product development strategy MCQs with answers, marketing test prep 59 to learn marketing courses for online BBA degree. New product development quiz questions and answers, new product development strategy multiple choice questions (MCQs) to practice marketing test with answers for online colleges and universities courses. Learn new product development strategy MCQs, media marketing, buyer decision processes, market targeting, new product development strategy test prep for business analyst certification.

Learn new product development strategy test with multiple choice question (MCQs): systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called, with choices promotion mix, marketing communication mix, strategic buyer behavior mix, and both a and b for master's degree in business administration. Learn new product development questions and answers for problem-solving, merit scholarships assessment test for business analyst certification.

Quiz on New Product Development Strategy Worksheet 59Quiz Book Download

New Product Development Strategy Quiz

MCQ: Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called

  1. promotion mix
  2. marketing communication mix
  3. strategic buyer behavior mix
  4. both a and b

D

Market Targeting Quiz

MCQ: International marketing strategy according to which company uses same marketing mix in all international markets is called

  1. straight product marketing
  2. product adaptation marketing
  3. standardized global marketing
  4. adapted global marketing

C

Buyer Decision Processes Quiz

MCQ: In business buying process, group who furnish information to evaluate alternatives is classified as

  1. user
  2. influencer
  3. decider and gatekeeper
  4. buyer

B

Media Marketing Quiz

MCQ: Types of reassert instruments available to market researcher are of

  1. Two types
  2. Three types
  3. Four types
  4. Five types

A

Sales Force Management Quiz

MCQ: Type of cost reduction made for buyers who pay their accounts payable promptly is classified as

  1. cash discount
  2. seasonal discount
  3. functional discount
  4. quantity discount

A