Market Targeting Quiz Questions and Answers 58 PDF Download

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Study BBA degree and executive MBA degree in marketing questions, market targeting online course has multiple choice question (MCQ): process of dividing potential customers on basis of common needs or characteristics and buying behaviors is called with options market segmentation, targeting the market, undifferentiated marketing and differentiated marketing for business students and scholars to prepare for entry tests for admission in online universities and colleges. Learn customer driven marketing strategy quiz questions with problem solving skills assessment test to prepare entrance exam for online executive MBA admission.

Quiz on Market Targeting Worksheet 58Quiz PDF Download

Market Targeting Quiz

MCQ: Process of dividing potential customers on basis of common needs or characteristics and buying behaviors is called

  1. market segmentation
  2. targeting the market
  3. undifferentiated marketing
  4. differentiated marketing

B

Managing Marketing Effort Quiz

MCQ: Unfavorable external factors or trends that may pose a challenge to company are called

  1. Strengths
  2. Weaknesses
  3. Opportunities
  4. Threats

D

Setting Goals and Advertising Objectives Quiz

MCQ: Possible objectives of advertising includes

  1. persuasive advertising
  2. reminder advertising
  3. reminder advertising
  4. all of above

D

Consumer Actions: Sustainable Markets Quiz

MCQ: Managerial approach which focuses on bringing up ideas that helps producing profits as well preserve living environment is called

  1. seller's adaptation view
  2. environmental sustainability
  3. consumer profitability
  4. customer sustainability

B

Customer Value Based Pricing Quiz

MCQ: Third step of cost based pricing is to

  1. design a product
  2. determine cost of product
  3. set price based on cost
  4. convince buyer about products value

C