Market Targeting Quiz Questions and Answers 58 PDF Download

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Quiz on Market Targeting Worksheet 58Quiz PDF Download

Market Targeting Quiz

MCQ: Process of dividing potential customers on basis of common needs or characteristics and buying behaviors is called

  1. market segmentation
  2. targeting the market
  3. undifferentiated marketing
  4. differentiated marketing

B

Managing Marketing Effort Quiz

MCQ: Unfavorable external factors or trends that may pose a challenge to company are called

  1. Strengths
  2. Weaknesses
  3. Opportunities
  4. Threats

D

Setting Goals and Advertising Objectives Quiz

MCQ: Possible objectives of advertising includes

  1. persuasive advertising
  2. reminder advertising
  3. reminder advertising
  4. all of above

D

Consumer Actions: Sustainable Markets Quiz

MCQ: Managerial approach which focuses on bringing up ideas that helps producing profits as well preserve living environment is called

  1. seller's adaptation view
  2. environmental sustainability
  3. consumer profitability
  4. customer sustainability

B

Customer Value Based Pricing Quiz

MCQ: Third step of cost based pricing is to

  1. design a product
  2. determine cost of product
  3. set price based on cost
  4. convince buyer about products value

C