Product Mix Pricing Strategies Quiz Questions and Answers PDF Download eBook
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"The consumer promotion technique according to which seller sells two or three units of product at reduced price is classified as", product mix pricing strategies Multiple Choice Questions (MCQ) with choices cents off deals, price packs, advertising specialties, and both a and b to study online tutor courses. Learn pricing strategy questions and answers with free online certification courses for master's degree in business administration.
Quiz on Product Mix Pricing Strategies PDF Download eBook
MCQ: The consumer promotion technique according to which seller sells two or three units of product at reduced price is classified as
- price packs
- cents off deals
- advertising specialties
- both a and b
D
MCQ: The kind of costs which is directly proportional to level of production are called
- total costs
- overhead costs
- variable costs
- fixed costs
C
MCQ: The detailed description of products, target market, competitors and customer value proposition is classified as
- write-up
- write-down
- follow-up
- none of above
A
MCQ: A company's microenvironment, the 'media publics' consists of
- newspapers
- blogs
- internet media
- all of above
D
MCQ: The fifth step in the process of new product development is
- business analysis
- analyzing marketing strategy
- deciding marketing medium
- attracting new engineers
A