New Product Development Process Quizzes Online MCQs PDF Download eBook
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"In marketing channels, the conflict occurs in marketing channels working at same level is classified as", new product development process Multiple Choice Questions (MCQ) with choices slope conflict, steep conflict, vertical conflict, and horizontal conflict to study e-learning courses. Learn new product development questions and answers with free online certification courses for online courses for business management degree.
New Product Development Process Questions and Answers PDF Download eBook
MCQ: In marketing channels, the conflict occurs in marketing channels working at same level is classified as
- steep conflict
- slope conflict
- vertical conflict
- horizontal conflict
D
MCQ: The products and services consumers shop frequently are classified as
- convenience products
- shopping products
- customer value
- branding
A
MCQ: In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called
- need recognition
- information search
- purchase decision
- both b and c
C
MCQ: The distribution of branded products through one or few outlets is called
- unsought products
- industrial products
- specialty products
- augmented products
C
MCQ: In market segmentation evaluation, the factors must be considered are
- segment size and growth
- segment structural attractiveness
- company objective and resources
- all of above
D