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Marketing Strategy & Mix Quiz Questions and Answers 30 PDF Download

Learn marketing strategy & mix quiz, online principles of marketing test 30 for online courses, distance learning. Free marketing MCQs questions and answers to learn marketing strategy & mix MCQs with answers. Practice MCQs to test knowledge on marketing strategy and mix, company wide strategic planning, company marketing environment, market targeting, competitive positions for internship interview questions preparation.

Free marketing strategy & mix course worksheet has multiple choice quiz question as from buyer's point of view, product is considered as with options customers cost, customer solution, convenient availability and communication with problems solving answer key to test study skills for online e-learning, viva help and jobs' interview preparation tips, study company & marketing strategy multiple choice questions based quiz question and answers.

Quiz on Marketing Strategy & Mix Quiz PDF Download Worksheet 30

Marketing Strategy and Mix Quiz

MCQ. From buyer's point of view, product is considered as

  1. Customers cost
  2. Customer solution
  3. Convenient availability
  4. Communication


Company Wide Strategic Planning Quiz

MCQ. SBU's of a company with low market share and growth rate are considered in

  1. Stars
  2. Dogs
  3. Cash Cows
  4. Question marks


Company marketing environment Quiz

MCQ. A company's microenvironment does not include

  1. The company
  2. The marketing intermediaries
  3. Demographic forces
  4. The organization's suppliers


Market Targeting Quiz

MCQ. Positioning statement first states the

  1. product membership in category
  2. points of priority
  3. points of differences
  4. brands superiority


Competitive Positions Quiz

MCQ. Considering competitive positions, firm who wants to hold market share in its industry without rocking boat is classified as

  1. market challenger
  2. market leader
  3. market follower
  4. market niche