New Product Development Strategy Quiz Questions and Answers 150 PDF Download

Learn new product development strategy quiz questions, BBA principles of marketing online test 150 for distance learning degrees, online BBA courses. College and university courses' MCQs on new product development quiz, new product development strategy multiple choice questions and answers to learn marketing quiz with answers. Practice new product development strategy MCQs, career test assessment on major influences on business buying behavior, product mix pricing strategies, market segmentation, participants in business buying process, new product development strategy practice test for online masters degree in marketing courses distance learning.

Study BBA degree and executive MBA degree in marketing questions, new product development strategy course online has multiple choice question (MCQs): process of buying a license or copyrights to produce any other company's product is called with options acquisition, repetition, merger and new packaging of product with online tutorial questions for online entrance exam with old papers' important questions. Learn new product development quizzes with problem solving skills assessment test for BBA subjects preparation for business school students.

Quiz on New Product Development Strategy Worksheet 150Quiz PDF Download

New Product Development Strategy Quiz

MCQ: Process of buying a license or copyrights to produce any other company's product is called

  1. acquisition
  2. repetition
  3. merger
  4. new packaging of product


Participants in Business Buying Process Quiz

MCQ: In business buying process, group who furnish information to evaluate alternatives is classified as

  1. user
  2. influencer
  3. decider and gatekeeper
  4. buyer


Market Segmentation Quiz

MCQ: Market which is segmented on basis of 'readiness stage' is best classified as

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation


Product Mix Pricing Strategies Quiz

MCQ: Pricing strategy which combines prices of two or more products in a combo pack is classified as

  1. segmented pricing
  2. discount pricing
  3. allowance pricing
  4. product bundle pricing


Major Influences on Business Buying Behavior Quiz

MCQ: Business buying process starts with the

  1. problem recognition
  2. general need description
  3. product specification
  4. supplier search