Personal factors Quiz Questions and Answers 148 PDF Book Download

Personal factors quiz questions, personal factors MCQs with answers, marketing test prep 148 to learn BBA marketing courses for online business degree. Consumer markets and buyer behavior quiz questions and answers, personal factors multiple choice questions (MCQs) to practice marketing test with answers for online colleges and universities courses. Learn personal factors MCQs, logistics functions, relative prices, new product development process, personal factors test prep for business analytics certifications.

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Quiz on Personal factors Worksheet 148Quiz Book Download

Personal factors Quiz

MCQ: Standard shape of curve of product life cycle is mostly followed by

  1. product classes
  2. product forms
  3. branding
  4. product perception


New Product Development Process Quiz

MCQ: Considering non-personal communication channels, billboards and posters are considered as

  1. online media
  2. print media
  3. broadcast media
  4. display media


Relative Prices Quiz

MCQ: Pricing technique in which customer pays delivery charges for shipment from factory to destined address is classified as

  1. basing point pricing
  2. uniform delivered pricing
  3. freight on board origin pricing
  4. zone pricing


Logistics Functions Quiz

MCQ: Process of dividing potential customers on basis of common needs or characteristics and buying behaviors is called

  1. market segmentation
  2. targeting the market
  3. undifferentiated marketing
  4. differentiated marketing


Building Strong Brands Quiz

MCQ: A company's microenvironment does not include

  1. The company
  2. The marketing intermediaries
  3. Demographic forces
  4. The organization's suppliers