Marketing Research Quiz Questions and Answers 140 PDF Book Download

Marketing research quiz questions, marketing research MCQs with answers, marketing test prep 140 to learn BBA marketing courses for online business degree. Managing marketing information customer insights quiz questions and answers, marketing research multiple choice questions (MCQs) to practice marketing test with answers for online colleges and universities courses. Learn marketing research MCQs, personal factors, product life cycle strategies, developing effective marketing communication, marketing research test prep for business analyst certification.

Learn marketing research test with multiple choice question (MCQs): resources and dollars allocated to companies or products promotional program are classified as, with choices advertising messages, advertising budget, advertising strategy, and advertising objective for online schools for business management degree. Learn managing marketing information customer insights questions and answers for problem-solving, merit scholarships assessment test for digital marketing certification.

Quiz on Marketing Research Worksheet 140Quiz Book Download

Marketing Research Quiz

MCQ: Resources and dollars allocated to companies or products promotional program are classified as

  1. advertising messages
  2. advertising budget
  3. advertising strategy
  4. advertising objective

B

Developing Effective Marketing Communication Quiz

MCQ: Kind of information consumer obtains from mass media and internet searches classified as

  1. personal sources
  2. commercial sources
  3. public sources
  4. all of above

C

Product Life Cycle Strategies Quiz

MCQ: In PLC stages, phase in which products profits decline and product has been defended from competition is called

  1. maturity stage
  2. predictive stage
  3. improved market stage
  4. profit achieved stage

A

Personal factors Quiz

MCQ: According to 'real-win-worth doing' proposition, company analysis about competitive advantage is part of

  1. real
  2. win
  3. worth doing
  4. less worthy

B

New Product Development Strategy Quiz

MCQ: Promotion strategy in which producers promotes goods to final customers by using sales force is classified as

  1. rational selling strategy
  2. push strategy
  3. pull strategy
  4. moral selling strategy

B