Understanding Marketplace & Customer Needs Quiz Questions and Answers 1 PDF Book Download

Understanding marketplace and customer needs quiz, understanding marketplace and customer needs MCQs answers, marketing quiz 1 to learn marketing courses online. Introduction to marketing quiz questions and answers, understanding marketplace and customer needs multiple choice questions (MCQ) to practice marketing test with answers for college and university courses. Learn understanding marketplace and customer needs MCQs, total promotion mix and budget, sales promotion, product mix pricing strategies, understanding marketplace and customer needs test prep for digital marketing certification.

Learn understanding marketplace and customer needs test with multiple choice question (MCQs): market offering that is essentially intangible is called, with choices services, products, commodity, and competitive edge for online business degree. Learn introduction to marketing questions and answers for scholarships exams' problem-solving, assessment test for business analyst certification.

Quiz on Understanding Marketplace & Customer Needs Worksheet 1Quiz Book Download

Understanding Marketplace and Customer Needs Quiz

MCQ: Market offering that is essentially intangible is called

  1. services
  2. products
  3. commodity
  4. competitive edge

A

Product Mix Pricing Strategies Quiz

MCQ: In personal selling process, step which consists of identifying potential customers is classified as

  1. presenting quota
  2. demonstrating quota
  3. prospecting
  4. qualifying

C

Sales Promotion Quiz

MCQ: Geographical pricing technique in which company charges same base price plus same freight without considering location of customer is called

  1. freight on board origin pricing
  2. zone pricing
  3. basing point pricing
  4. uniform delivered pricing

D

Total Promotion Mix and Budget Quiz

MCQ: Cost of products or services are considered to set

  1. floor for cost
  2. ceiling for prices
  3. floor for prices
  4. ceiling for cost

C

Customer Databases and Direct Marketing Quiz

MCQ: Highly involved consumer buying behavior while perceiving significant differences between brands is called

  1. complex buoying behavior
  2. variety seeking buying behavior
  3. dissonance reducing buying behavior
  4. habitual buying behavior

A