Understanding Marketplace & Customer Needs Quiz Questions and Answers 1 PDF Download

Learn understanding marketplace & customer needs quiz, online principles of marketing test 1 for distance learning, online courses. Free marketing MCQs questions and answers to learn understanding marketplace & customer needs MCQs with answers. Practice MCQs to test knowledge on understanding marketplace and customer needs with answers, customer databases and direct marketing, total promotion mix and budget, sales promotion, product mix pricing strategies, understanding marketplace and customer needs test for online marketing courses distance learning.

Free understanding marketplace & customer needs online course worksheet has multiple choice quiz question: process of selecting segments to serve by offering product is referred as with choices market segmentation, targeting, marketing and both a and b with problems solving answer key to test study skills for online e-learning, formative assessment and jobs' interview preparation tips, study introduction to marketing multiple choice questions based quiz question and answers.

Quiz on Understanding Marketplace & Customer Needs Worksheet 1 Quiz PDF Download

Understanding Marketplace and Customer Needs Quiz

MCQ. Process of selecting segments to serve by offering product is referred as

  1. Market segmentation
  2. Targeting
  3. Marketing
  4. Both a and b


Product Mix Pricing Strategies Quiz

MCQ. Pricing strategy used to set prices of products that are must be used with main product is called

  1. optional product pricing
  2. product line pricing
  3. competitive pricing
  4. captive product pricing


Sales Promotion Quiz

MCQ. Promotion technique for consumers according to which demonstrations and displays of products made at place of sale is called

  1. point of purchase promotion
  2. cents off deals
  3. sales premium
  4. advertising specialties


Total Promotion Mix and Budget Quiz

MCQ. Method of managing promotion budget by defining objectives, determining tasks to achieve objectives and estimating costs for activities is called

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method


Customer Databases and Direct Marketing Quiz

MCQ. Forms of direct marketing includes

  1. direct mail marketing
  2. catalog marketing
  3. personal selling
  4. all of above