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Logistics Functions Questions and Answers PDF Download eBook

Practice Logistics Functions trivia questions and answers, logistics functions quiz answers PDF to solve marketing mock test 96 for online degrees. Practice "Pricing Capturing Customer Value" trivia questions and answers, logistics functions Multiple Choice Questions (MCQ) to solve marketing test with answers for online marketing degree. Free logistics functions MCQs, discount and allowance pricing, personal factors, new product development process, characteristics affecting consumer behavior, logistics functions test prep for online business administration school.

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Trivia Quiz on Logistics Functions PDF Download eBook

Logistics Functions Quiz

MCQ: The market which is segmented on the basis of age and gender of customers is classified as

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

B

Characteristics affecting Consumer Behavior Quiz

MCQ: The value creating activities carried by internal departments of company are classified as

  1. Value chain
  2. Value delivery network
  3. Portfolio analysis
  4. None of above

A

New Product Development Process Quiz

MCQ: Considering promotional mix, the method of giving short term incentives to encourage sale of particular market offering is classified as

  1. sales promotion
  2. personal selling
  3. public relations
  4. advertising

A

Personal factors Quiz

MCQ: The new product development proposes screening framework as

  1. real-worth doing-win
  2. win-real-worth doing
  3. worth doing-real-win
  4. real-win-worth doing

D

Discount and Allowance Pricing Quiz

MCQ: The tendency to which innovation may tried for limited time is

  1. relative advantage
  2. divisibility
  3. communicability
  4. compatibility

B