Principles Of Marketing Practice Test 84

Types of Wholesaler Multiple Choice Questions (MCQ) PDF - 84

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Types of Wholesaler Questions and Answers PDF Download: Quiz 84

MCQ 416: The products that consumer doses not really consider buying is classified as

A) unsought consumer products

B) sought services

C) sought industrial product

D) unsought augmented product

MCQ 417: The situation in which the company targets whole market with one similar offer is called as

A) mass marketing

B) segmented marketing

C) niche marketing

D) micromarketing

MCQ 418: The paints, nails and brooms are classic examples of

A) unsought specialty products

B) business services

C) accessory equipment

D) business advisory services

MCQ 419: The industrial products are classified on the basis of

A) types of customers

B) types of usage

C) types of quantity

D) types of positioning

MCQ 420: The information obtained from company's network data sources is classified as

A) internal databases

B) external databases

C) outsourced databases

D) both a and b

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