Managing New-Product Development Quiz Questions and Answers 35 PDF eBook Download

Learn managing new-product development quiz questions, managing new-product development MCQs with answers pdf 35 to study online marketing certifications course. Practice "new product development" quiz questions and answers, managing new-product development Multiple Choice Questions (MCQs) to practice marketing test with answers for online marketing degree. Free managing new-product development MCQs, vertical marketing systems, microenvironment, product life cycle strategies, relative prices, managing new-product development test prep for online BBA business administration.

"The market segmented on the basis of knowledge level of customers regarding such as 'unaware, aware, interested and desirous customers' is included in", managing new-product development Multiple Choice Questions (MCQs) with choices demographic segmentation, geographic segmentation, psychographic segmentation, and behavioral segmentation for online bachelor degree programs in business administration. Learn new product development questions and answers to improve problem solving skills for online college courses for business management.

Quiz Questions on Managing New-Product Development 35 PDF eBook Download

Managing New-Product Development Quiz

MCQ: The market segmented on the basis of knowledge level of customers regarding such as 'unaware, aware, interested and desirous customers' is included in

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

D

Relative Prices Quiz

MCQ: The two broad strategies for new products are

  1. market skimming pricing
  2. market penetration pricing
  3. product line pricing
  4. both a and b

D

Product Life Cycle Strategies Quiz

MCQ: The PLC stage which experience increased marketing outlays is said to be

  1. maturity stage
  2. predictive stage
  3. improved market stage
  4. profit achieved stage

A

Microenvironment Quiz

MCQ: The research which is used to describe market potential of any market offering is best classified as

  1. casual research
  2. exploratory research
  3. descriptive research
  4. both a and c

C

Vertical Marketing Systems Quiz

MCQ: The 'cars', 'food items' and computers are best classified as

  1. tangible products
  2. exchange of goods
  3. product marketing
  4. ownership of nothing

A