Market Segmentation Quiz Questions & Answers Online 145 PDF eBook Download

Practice market segmentation quiz questions, market segmentation MCQs with answers pdf 145 to study online marketing certifications course. Learn customer driven marketing strategy quiz questions and answers, market segmentation multiple choice questions (MCQs) to practice marketing test with answers for online marketing degree. Free "Market Segmentation" MCQs, retail sales, characteristics affecting consumer behavior, macroenvironment, market targeting, market segmentation test prep for grad cert business administration.

Learn market segmentation multiple choice questions (MCQs): Kind of online marketing domain which is initiated by business to target business is classified as, with choices consumer to business domain, consumer to consumer domain, business to consumer domain, and business to business domain for colleges that offer business administration. Learn customer driven marketing strategy questions and answers to improve problem solving skills for business administration bachelor degree online.

Quiz on Market Segmentation MCQs with Answers 145 PDF eBook Download

Market Segmentation Quiz

MCQ: Kind of online marketing domain which is initiated by business to target business is classified as

  1. consumer to business domain
  2. consumer to consumer domain
  3. business to consumer domain
  4. business to business domain

D

Market Targeting Quiz

MCQ: A company's future value of customer base is

  1. Share of customer
  2. Customer equity
  3. Customer lifetime value
  4. All of above

B

Macroenvironment Quiz

MCQ: Market segmentation based on customers seeking brands that deliver benefits is example of

  1. geographic segmentation
  2. income segmentation
  3. psychographic segmentation
  4. benefit segmentation

D

Characteristics affecting Consumer Behavior Quiz

MCQ: Public relations' can be classified as

  1. Place
  2. Product
  3. Price
  4. Promotion

D

Retail Sales Quiz

MCQ: Type of reduction made from list price is classified as

  1. bargained reduction
  2. discount
  3. allowance
  4. price segment

C