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Understanding Marketplace and Customer Needs Quiz Questions and Answers PDF Download

Understanding marketplace and customer needs quiz questions, understanding marketplace and customer needs MCQs with answers pdf 1 to study online marketing certifications course. Practice "introduction to marketing" quiz questions and answers, understanding marketplace and customer needs Multiple Choice Questions (MCQs) to practice marketing test with answers for online marketing degree. Free understanding marketplace and customer needs MCQs, customer databases and direct marketing, total promotion mix and budget, sales promotion, product mix pricing strategies, understanding marketplace and customer needs test prep for free online classes.

"The market offering that is essentially intangible is called", understanding marketplace and customer needs Multiple Choice Questions (MCQs) with choices products, services, commodity, and competitive edge for online business degree. Learn introduction to marketing questions and answers to improve problem solving skills for online BBA courses.

Quiz Questions on Understanding Marketplace & Customer Needs 1 PDF Download

Understanding Marketplace and Customer Needs Quiz

MCQ: The market offering that is essentially intangible is called

  1. services
  2. products
  3. commodity
  4. competitive edge

A

Product Mix Pricing Strategies Quiz

MCQ: In the personal selling process, the step which consists of identifying potential customers is classified as

  1. presenting quota
  2. demonstrating quota
  3. prospecting
  4. qualifying

C

Sales Promotion Quiz

MCQ: The geographical pricing technique in which company charges same base price plus same freight without considering location of customer is called

  1. freight on board origin pricing
  2. zone pricing
  3. basing point pricing
  4. uniform delivered pricing

D

Total Promotion Mix and Budget Quiz

MCQ: The cost of products or services are considered to set

  1. floor for cost
  2. ceiling for prices
  3. floor for prices
  4. ceiling for cost

C

Customer Databases and Direct Marketing Quiz

MCQ: The highly involved consumer buying behavior while perceiving significant differences between brands is called

  1. complex buoying behavior
  2. variety seeking buying behavior
  3. dissonance reducing buying behavior
  4. habitual buying behavior

A