Product Mix Pricing Strategies Quiz Questions and Answers 95 PDF Download

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Study BBA degree and executive MBA degree in marketing questions, product mix pricing strategies online course has multiple choice question (MCQs): pricing strategy whose steps are setup between different lines of product offered by same organization is called with options optional pricing, product line pricing, competitive pricing and captive pricing with online global exams' preparation for online competitions like GMAT prep for good GMAT scores. Learn pricing strategy quiz questions with problem solving skills assessment test for technical business analyst job's test preparation.

Quiz on Product Mix Pricing Strategies Worksheet 95Quiz PDF Download

Product Mix Pricing Strategies Quiz

MCQ: Pricing strategy whose steps are setup between different lines of product offered by same organization is called

  1. optional pricing
  2. product line pricing
  3. competitive pricing
  4. captive pricing


Good Value Pricing Quiz

MCQ: Pricing strategy which provides right combination of good service and quality at fair price is classified as

  1. good value pricing
  2. cost plus pricing
  3. value added pricing
  4. quality based pricing


Relative Prices Quiz

MCQ: Stores such as Kroger, Safeway and Supervalu are examples of

  1. outbound stores
  2. super market
  3. inbound stores
  4. intensive stores


Sales Promotion Quiz

MCQ: Promotion tools such as sweepstakes, event sponsorships, samples and coupons are classified in category of

  1. organizational promotion
  2. consumer promotions
  3. inbound promotion
  4. outbound promotion


Model of consumer behavior Quiz

MCQ: 'buyer's black box' consists of

  1. characteristics of buyers
  2. buyer's decision process
  3. the cultural environment
  4. both a and b