Competitor Analysis Quiz Questions and Answers 101 PDF Download

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Study BBA degree and executive MBA degree in marketing questions, competitor analysis course online has multiple choice question (MCQs): analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as with options customer value analysis, corporate image analysis, strategic behavior analysis and benchmarking with online sample interview questions and answers, competitive tests preparation for business jobs hiring. Learn competitive advantage quiz questions with problem solving skills assessment test for MBA GMAT practice test for MBA entrance exam preparation.

Quiz on Competitor Analysis Worksheet 101Quiz PDF Download

Competitor Analysis Quiz

MCQ: Analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as

  1. customer value analysis
  2. corporate image analysis
  3. strategic behavior analysis
  4. benchmarking

A

Global Marketing Program Quiz

MCQ: International marketing strategy according to which company uses separate marketing mix for each international target market is classified as

  1. straight product marketing
  2. product adaptation marketing
  3. standardized global marketing
  4. adapted global marketing

D

Market Segmentation Quiz

MCQ: Market segmented on basis of knowledge level of customers regarding such as 'unaware, aware, interested and desirous customers' is included in

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

D

Market Segmentation Quiz

MCQ: Market segmentation based on customers race and nationality is an example of

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

B

Developing Effective Marketing Communication Quiz

MCQ: Theme of message content which is related to self-interest of audience is classified as

  1. irrational appeal
  2. moral appeal
  3. rational appeal
  4. emotional appeal

C