Psychological Factors MCQs Quiz Online PDF Download

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MCQs on Psychological FactorsQuiz PDF Download

MCQ: A need that is aroused up to sufficient level is called

  1. want
  2. motive or drive
  3. Both a and b
  4. none of above


MCQ: Customers keeping such information that supports their attitudes towards brand is classified as

  1. selective attention
  2. selective distortion
  3. selective retention
  4. all of above


MCQ: Ads affecting consumer's subconscious minds are classified as

  1. online advertising
  2. subliminal advertising
  3. luminal advertising
  4. both b and c


MCQ: That minor stimuli which determines when and how customer will respond in certain way is called

  1. perception
  2. cues
  3. motives
  4. both a and c


MCQ: 'Maslow's hierarchy of needs' includes

  1. physiological needs
  2. self-actualization needs
  3. esteem needs
  4. all of above