Promotional Mix MCQs Test Online PDF Download

Promotional mix multiple choice questions, learn online marketing test prep for business degree online courses. Learn marketing communications: customer value multiple choice questions (MCQs), promotional mix quiz questions and answers. Career test prep on media marketing, developing effective marketing communication, total promotion mix and budget aptitude test for online bachelor degree in business administration courses distance learning.

Practice marketing communications: customer value aptitude test MCQs: according to promotional mix, method which follows corporate image building, handling unfavorable events and stories to get favorable publicity is called, for free online business management courses with options sales promotion, personal selling, public relations, advertising for masters in business administration. Free skills assessment test is for online learning promotional mix quiz questions with MCQs, exam preparation questions and answers for bachelors in business administration degree courses preparation.

MCQ on Promotional MixQuiz PDF Download

MCQ: Considering promotional mix, method of giving short term incentives to encourage sale of particular market offering is classified as

  1. sales promotion
  2. personal selling
  3. public relations
  4. advertising

A

MCQ: According to promotional mix, method which follows corporate image building, handling unfavorable events and stories to get favorable publicity is called

  1. sales promotion
  2. personal selling
  3. public relations
  4. advertising

C

MCQ: Considering promotional mix, paid, non-personal promotion of ideas or market offerings by some specific sponsor is classified as

  1. public relations
  2. advertising
  3. sales promotion
  4. personal selling

C

MCQ: Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called

  1. promotion mix
  2. marketing communication mix
  3. strategic buyer behavior mix
  4. both a and b

D

MCQ: According to promotional mix, method which focuses on building relationships with individual customers to maintain lasting relationship is called

  1. sales promotion
  2. offline promotion
  3. direct channeling
  4. direct marketing

D