Personal factors MCQs Quiz Online PDF eBook Download

Learn Personal factors MCQs, personal factors quiz answers pdf to study online marketing course. Practice Consumer Markets and Buyer Behavior Multiple Choice Questions & Answers (MCQs), "Personal factors" quiz questions and answers to learn online certificate courses. Learn social factors, buyer decision process for new products, personal factors test prep for accredited online business schools.

Practice personal factors MCQ: Third step in new product development is, with choices product screening, business screening, systematic screening, and concept development and testing to learn online certificate courses. Practice merit scholarships assessment test, online learning Personal factors Quiz Questions for competitive exams in business majors for master's degree in business administration.

MCQs on Personal factors PDF eBook Download

MCQ: Third step in new product development is

  1. product screening
  2. business screening
  3. systematic screening
  4. concept development and testing

D

MCQ: As soon as the ideas are shortlisted, the best idea leads to development of

  1. product concept
  2. production phase
  3. production screening
  4. none of above

A

MCQ: Customers of products or services in product life cycles introductory stage are classified as

  1. innovators
  2. early adopters
  3. middle majority
  4. laggards

A

MCQ: Process of introducing a new product into market is called

  1. commercialization
  2. market testing
  3. free test markets
  4. uncontrolled test markets

A

MCQ: Roughly and detailed estimation of market size, product price and development costs is classified as

  1. write-down
  2. write-up
  3. follow-up screening
  4. follow-up testing

B