New Product Pricing Strategies MCQs Quiz Online PDF Download

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MCQs on New Product Pricing StrategiesQuiz PDF Download

MCQ: New product pricing strategy through which companies set lower prices to gain large market share is classified as

  1. optional product pricing
  2. skimming pricing
  3. penetration pricing
  4. captive product pricing

C

MCQ: Two broad strategies for new products are

  1. market skimming pricing
  2. market penetration pricing
  3. product line pricing
  4. both a and b

D

MCQ: New product pricing strategy through which company makes more profitable sales by selling out fewer units is classified as

  1. optional product pricing
  2. price skimming
  3. price penetration
  4. product line pricing

B

MCQ: Pricing strategy for new product through which revenues are collected from segments willing to pay higher prices is classified as

  1. market skimming pricing
  2. market penetration strategy
  3. business line pricing
  4. product line pricing

A