New Product Development Strategy MCQs Quiz Online PDF Book Download

New product development strategy multiple choice questions (MCQs), new product development strategy quiz answers to learn online marketing courses. New product development MCQs, new product development strategy quiz questions and answers for business degree online classes. Learn managing new-product development, product life cycle strategies, new product development process, new product development strategy test prep for business analytics certifications.

Learn new product development MCQ: systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called, with choices promotion mix, marketing communication mix, strategic buyer behavior mix, and both a and b for business degree online classes. Practice merit scholarships assessment test, online learning new product development strategy quiz questions for competitive exams in business majors .

MCQs on New Product Development Strategy PDF Book Download

MCQ: Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called

  1. promotion mix
  2. marketing communication mix
  3. strategic buyer behavior mix
  4. both a and b

D

MCQ: Promotion strategy in which producers promotes goods to final customers by using sales force is classified as

  1. rational selling strategy
  2. push strategy
  3. pull strategy
  4. moral selling strategy

B

MCQ: Communication channel through which opinion leaders are educated about market offerings to spread information about that market offering is classified as

  1. print and broadcast media
  2. word-of-mouth influence
  3. buzz marketing
  4. display and online media

C

MCQ: Method of managing advertising budget at level company can have money for is classified as

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method

B