Principles of Marketing MCQs - Chapter 18
Retailing and Wholesaling Strategy Multiple Choice Questions (MCQs) PDF Download - 5
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The Multiple Choice Question (MCQ Quiz): Portable factory equipment such as lift trucks is an example of; "Retailing and Wholesaling Strategy" App Download (Free) with answers industrial office equipment, industrial accessory equipment, fixed equipment and installation to learn online schools courses. Solve types of retailers quiz questions, download Google eBook (Free Sample) for online college classes.
Retailing & Wholesaling Strategy Questions & Answers PDF Download: MCQ Quiz 5
MCQ 21: The portable factory equipment such as lift trucks is an example of
- industrial accessory equipment
- industrial office equipment
- fixed equipment
- installation
MCQ 22: The pure tangible good and pure services are two extremes of
- market offering
- exchange of goods
- ownership
- logistic channels
MCQ 23: The question of buyer "what I am really buying?" is addresses in strategy called
- targeting strategy
- intangible products
- positioning statement
- customer core value
MCQ 24: The pricing strategy used to set prices for products that are optional with the main product bought is called
- competitive pricing
- captive product pricing
- optional product pricing
- product line pricing
MCQ 25: The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of
- promotional pricing
- geographical pricing
- cyclical pricing
- short term pricing
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- Consumer's primary motivation does not include
- Factors that can help in differentiation of services include
- A company can create differentiation for its product with the help of
- Long-term social and economic changes on a highly large scale is classified as
- Type of auctions which considers both situations such as, many buyers and
- Collection of individual customer comprehensive information which is accessible and actionable is classified as
Retailing & Wholesaling Strategy MCQ Book Questions
- Reduction in prices made on larger purchases is classified as
- To form significant picture of the world, the process of information selection,
- Pricing technique in which the customer pays delivery charges for the shipment
- Long-term social and economic changes on a highly large scale is classified as
- Type of auctions which considers both situations such as, many buyers and
- Collection of individual customer comprehensive information which is accessible and actionable is classified as