Chapter 16: Principles of Marketing Exam Tests
Principles of Marketing MCQs - Chapter 16
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MCQ 36: The products that customers buy after careful comparison on price and quality are called
MCQ 37: The buying of products such as 'laundry detergents' is an example of
MCQ 38: Coca-Cola creates marketing programs targeting teen agers world widely is an example of
MCQ 39: The industry installations and equipment are classified in group of
MCQ 40: The process of dividing potential customers on the basis of common needs or characteristics and buying behaviors is called
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