BBA Marketing Learning Notes and Technology Articles

Marketing Channels Multiple Choice Questions and Answers PDF eBook Download

Marketing channels Multiple Choice Questions and Answers (MCQs), marketing channels quiz answers pdf 1, marketing tests to study online certification courses. Practice integrated logistics management MCQs, "marketing channels" quiz questions and answers for admission and merit scholarships test. Learn integrated logistics management, multi channel marketing, supply chain management career test for online business university.

"If men and women responds differently to the marketing efforts for fast food then the segment should be considered as" Multiple Choice Questions (MCQs) on marketing channels with choices non-differentiable segments, differentiable segment, intermarket segmentation, and intramarket segmentation for online business and administration degree. Practice jobs' assessment test, online learning integrated logistics management quiz questions for online business administration degree.

MCQs on Marketing Channels Quiz 1 PDF eBook Download

MCQ: If men and women responds differently to the marketing efforts for fast food then the segment should be considered as

  1. differentiable segment
  2. non-differentiable segments
  3. intermarket segmentation
  4. intramarket segmentation

A

MCQ: The procedure of displacement of long-established resellers by new intermediaries is classified as

  1. horizontal mediation
  2. multiple mediation
  3. disintermediation
  4. vertical mediation

C

MCQ: If the fixed cost is $200000, unit sales are 30000 and the variable cost is $8 then the unit cost is

  1. $14.67
  2. $18.67
  3. $20.67
  4. $25.67

A

MCQ: The 'Dollar Tree store and Family Dollar' targets customers with middle and low income groups is an example of

  1. geographic segmentation
  2. income segmentation
  3. psychographic segmentation
  4. behavioral segmentation

B

MCQ: The way in which two or more transportation modes are used together is classified as

  1. intra-model logistic network
  2. intermodal logistic network
  3. intermodal transportation
  4. intra-model transportation

C