Principles of Marketing MCQs - Chapter 9
Introduction to Marketing Quiz Questions and Answers PDF - 3
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Introduction to Marketing Questions & Answers PDF Download: MCQ Quiz 3
MCQ 11: The kind of products that does not provide immediate satisfaction neither provide long term benefits to consumers are classified as
- deficient products
- pleasing products
- salutary products
- desirable products
MCQ 12: The SBU's of a company with low market share and growth rate are considered in
- Stars
- Dogs
- Cash Cows
- Question marks
MCQ 13: The only element which is cause of income for company is
- price
- tax
- discount
- value added tax
MCQ 14: Evaluation of the profitability of each segment is called
- Targeting
- Market segmentation
- Positioning
- Differentiation
MCQ 15: The kind of products that does not provide immediate satisfaction but provide long term benefits to consumers are classified as
- deficient products
- pleasing products
- salutary products
- desirable products
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Principles of Marketing Practice Questions
marketing management MCQ with Answers
- According to service quality model, the willingness of employees to solve the
- In sampling plan, the question 'To whom should we survey?' is the part of
- 'selective distortion' and 'selective attention' are the types of
- A coordinate collection of procedures, data, systems with supporting hardware and software is defined as
- Considering the Dutch auctions, the technique in which the auctioneer lower the
- Program multiplier includes
Introduction to Marketing MCQ Book Questions
- According to service quality model, the willingness of employees to solve the
- In sampling plan, the question 'To whom should we survey?' is the part of
- 'selective distortion' and 'selective attention' are the types of
- A coordinate collection of procedures, data, systems with supporting hardware and software is defined as
- Considering the Dutch auctions, the technique in which the auctioneer lower the
- Program multiplier includes