BBA Marketing Learning Notes & Technology Articles

Consumer Markets and Buyer Behavior Multiple Choice Questions and Answers 1 PDF Download

Learn consumer markets and buyer behavior multiple choice questions, online BBA principles of marketing test 1 for e-learning business degree, online marketing courses. Practice buyer decision process for new products multiple choice questions (MCQs), consumer markets and buyer behavior quiz questions and answers. Learn buyer decision process for new products, social factors, personal factors GMAT test for online business degree courses distance learning.

Study consumer markets and buyer behavior quiz with multiple choice question (MCQs): in 'stages of adoption process', customer decides to become regular user in, for bachelor of business administration and masters in marketing degree courses with choices interest stage, awareness stage, evaluation stage, adoption for online competitive exam preparation for highest paying jobs, government jobs and teaching jobs. Practice skills assessment test to learn online buyer decision process for new products quiz questions with principles of marketing MCQs for colleges and universities' entrance exam preparation.

MCQ on Consumer Markets and Buyer Behavior Test 1Quiz PDF Download

MCQ: In 'stages of adoption process', customer decides to become regular user in

  1. awareness stage
  2. interest stage
  3. evaluation stage
  4. adoption

D

MCQ: Adopter group 'laggards' are

  1. deliberate
  2. guided by respect
  3. skeptical
  4. tradition bound

D

MCQ: Social class group which earns through exceptional ability is best classified as

  1. upper middles
  2. working class
  3. lower uppers
  4. upper uppers

C

MCQ: Tendency to which results of innovation are communicated to others is classified as

  1. relative advantage
  2. divisibility
  3. communicability
  4. compatibility

C

MCQ: Person's own living or interacting and acting pattern is classified

  1. lifestyle
  2. personality and self-concept
  3. social class
  4. None of the above

A