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Learn global marketplace test MCQs: 'concentrated marketing' is also called as, with choices mass marketing, segmented marketing, niche marketing, and micromarketing for masters degree in marketing. Practice assessment test for scholarships, online learning learn global marketing quiz questions for competitive assessment in business majors for business analyst certification.

MCQ on Learn Global MarketingQuiz Book Download

MCQ: 'concentrated marketing' is also called as

  1. mass marketing
  2. segmented marketing
  3. niche marketing
  4. micromarketing

C

MCQ: Market coverage strategy which captures large share of one or more segments is called

  1. mass marketing
  2. segmented marketing
  3. niche marketing
  4. micromarketing

C

MCQ: Segmentation based on climate basis is an example of

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

A