Designing a Customer Driven Marketing Strategy MCQs & Quiz Online PDF Book Download

Designing a customer driven marketing strategy MCQs, designing a customer driven marketing strategy quiz answers to learn marketing courses online. Introduction to marketing multiple choice questions (MCQs), designing a customer driven marketing strategy quiz questions and answers for bachelor's degree in marketing. Capturing value from customers, designing a customer driven marketing strategy test prep for business analyst certification.

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MCQ on Designing a Customer Driven Marketing StrategyQuiz Book Download

MCQ: Permanent and ordered division in society on basis of values and interests is called

  1. social class
  2. culture
  3. subculture
  4. both b and c

A

MCQ: In measuring consumer's major AIO dimensions, 'activities' includes

  1. social events
  2. social issues
  3. recreation
  4. both a and b

A

MCQ: Customers who adopt new ideas and rarely are leaders are classified as

  1. innovators
  2. early majority
  3. laggard
  4. early adopter

B

MCQ: Social class group who rely heavily on inherited wealth is best classified as

  1. upper middles
  2. working class
  3. lower uppers
  4. upper uppers

D

MCQ: Adopter group 'early adopters' is classified as

  1. deliberate
  2. guided by respect
  3. skeptical
  4. tradition bound

B