Targeted Marketing MCQs Test Online PDF Download

Targeted marketing multiple choice questions (MCQs), targeted marketing test prep to learn online business degree courses. Learn identifying market segments and targets multiple choice questions (MCQs), targeted marketing quiz questions and answers. Career test prep on consumer segmentation, segmentation marketing, bases for segmenting consumer markets aptitude test for online marketing strategies for business courses distance learning.

Practice identifying market segments and targets aptitude test MCQs: manufacturer of microscope selling its product to colleges, universities and specific laboratories is an example of, for free online business management courses with options single product concentration, mass customization, product specialization, market specialization for business administration degree online. Free skills assessment test is for online learning targeted marketing quiz questions with MCQs, exam preparation questions and answers for business analyst job's interview and test preparation.

MCQ on Targeted MarketingQuiz PDF Download

MCQ: Narrowly defined consumer group seeking mix of benefits in a segment is classified as

  1. niche
  2. individuals
  3. custom group
  4. costly customization

A

MCQ: Manufacturer of microscope selling its product to colleges, universities and specific laboratories is an example of

  1. single product concentration
  2. mass customization
  3. product specialization
  4. market specialization

C

MCQ: Strategy which combines customized marketing with mass customization helps empowering customers, is classified as

  1. customized marketing
  2. mass customization
  3. customization
  4. individual empowerment

C

MCQ: Company is able to respond customers by customizing market offering on one to one basis is classified as

  1. mass customization
  2. individual empowerment
  3. super segments
  4. customaries

C

MCQ: When firm concentrates on serving needs of any specific customer group, it is considered as

  1. product specialization
  2. market specialization
  3. single product concentration
  4. mass customization

B